301 Redirects

 

According to Moz, A 301 redirect is a permanent redirect which passes between 90-99% of link juice (ranking power) to the redirected page. 301 refers to the HTTP status code for this type of redirect. In most instances, the 301 redirect is the best method for implementing redirects on a website.  

You must be a SuperAdmin or an Admin with the Content Area role to access this feature.

Why they are useful

301 redirects are used to preserve your search engine rankings for a page that has had a URL change. They are also useful if you have recently moved your site to a new domain, you have multiple URLs, or you are merging two separate sites. It is considered the most efficient and "Search Engine Friendly" method for webpage redirection.

Select 301 Redirects from Admin > Content > 301 Redirects

WebAlliance 301 Redirects do not work with some E-Commerce pages such as ordering utilities.

The 301 Redirect interface

  1. Add a new record, and export the list of current records to an Excel spreadsheet.
  2. View the list of current records, and edit or delete each one.
  3. You can build your list of 301 redirects in Excel (using the downloadable template), then import the full list to your website.

Adding a new 301 Redirect record

Adding a new 301 Redirect record

You only need to enter the "Original URL" (that the user enters) and the "Redirect To" value (where you want them to end up), then click "Update".