E-Commerce pages are classified as any page that contributes to the process of ordering products.  A general rule of thumb is that any page with an "Add to Cart" button can be considered an E-Commerce page, but so can the "Quick Order" page (pictured below), established "Favorites" pages, and checkout pages, as they exist to complete the order process.

E-Commerce pages exist to provide the customer with product and facilitate the process of selling your products to them.  Even signing in or activating an account can be considered a process towards completing orders, so they would also be classified as E-Commerce pages.

Be sure to visit our entire "E-Commerce System Concepts" section to view more guides on how to manage your E-Commerce pages.

Marketing pages are site pages that help to promote your business or inform your customers about your services.  These pages act less as a method to sell products to your customers and more for assisting and educating your customers on your site. 

Marketing pages are site pages that represent company information or allow a customer to email for support or to sign up for your mailing list.  Pages that explain brands or information on how different products function are all examples of Marketing pages.

Be sure to visit our "Creating and Managing WebAlliance Content Pages" section to view articles covering  "Using the Form Builder Form Snippet" and more on working with Marketing pages.